The Ultimate Guide to Using an ROI Calculator for SEO
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SEO ROI Calculator

If you're investing in search engine optimization (SEO), you want to know that your investment is paying off.

One way to measure the return on investment (ROI) of your SEO efforts is by using an ROI calculator.

Here's how to use an ROI calculator for SEO:
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SEO ROI CALCULATOR

Combined monthly search volume

Average click-through rate %

Conversation rate %

Average order value

Profit %

Annual SEO cost

Annual profit estimation

£0.00

<-- tally up the total monthly search volume figure across all keywords that are relevant for their business

<-- enter the industries average CTR. Typically it's safe to go with 10-15%.

<-- enter the businesses conversion rate from lead/website visit to paying customer

<-- enter the businesses average order value (top tip - you can also factor in lifetime value here)

<-- enter the businesses profit margin

<-- enter your annual charge for the SEO

Calculator

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